What do you need to promote? Your business goals, current marketing practices and client community will inform the content strategy we create together. Whether you’re building a website from scratch, launching a new service or just need some help keeping your digital footprint on point, I’ve got your copy covered! We can bundle different pieces together to create the perfect package for you.
Services
website copy
Ready for a rebrand? Make sure your digital home reflects who you are now, where you’re going and what it’s like to work with you. Give visitors every opportunity to raise their hand and opt in.
My process begins with a 2-hour strategy session and up to 3 hours of interview and research time. We’ll go through some fun and enlightening activities together to create a clear picture of your brand, your client base and your marketing objectives so I can do what I do best!
lead funnel package
Grow your email list and identify new leads by offering a free tool or guide. Great for leaders who do a lot of speaking and podcast interviews—mention your “free download” for new subscribers in an instant.
This package includes landing page copy, your lead magnet (free download) and a series of lead nurturing welcome emails. Imagine discovery calls with people who already know your story!
Monthly content packages
Stop spending hours writing content every month and leave it to me! We’ll create a strategy together, meet up each month for a quick interview and revisit the plan every 3 months to see what’s working. Turning your rambles into thoughtful, coherent content is my specialty!
You’ll get a copy of your content guidelines to keep forever. Ask how to save by creating 6 months’ worth of content in two weeks.
Sales Collateral
Use a sell sheet as a visual tool to highlight your best offerings and provide a little education during sales calls.
Whitepapers explain the ins and outs of your product or solution to persuade potential clients to make a big investment. Use it as a lead magnet to get their email address and start a conversation.
Thought leadership articles
Grow awareness of your personal brand in a publication that aligns with your style and strategy. Share a big idea outside your immediate circle.
Testimonials
I worked with Kelsey on some of my blog posts and on the beginnings of my book I’m writing. I cannot express enough how grateful I am for her thoughtful and insightful feedback. She is one wise and brilliant woman!
Beth Rivelli, Coach
Kelsey really tuned into my brand voice for an email automation series about a new service I’m launching. She took the time to understand my audience and create a custom strategy. I’m excited to send this out to my clients!
Sheila Petersen, Life Coach
I work with Kelsey on several projects for various types of clients, and I will continue to do so, as she is a valued member of our team. Kelsey is reliable and professional, and her writing style allows for the varied nuances for each individual type of client, while still being engaging, interesting and eloquent. I highly recommend her for any content writing needs. You will not be disappointed.
Andrea Keirn, @revenue Marketing Integrator